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We love vintage fashion photography! It’s not just because of the amazing vintage style on display in the photos. These photographs are as fresh, influential, and innovative now as they were over 50 years ago – and some of them are even older than that! Masters of their craft and full of creativity, the photographers who made these images create a world around each outfit and add new layers of meaning. Making both the clothes and a lifestyle even more desirable, these photographers influenced fashion and taste as much as the designers of the time did. We made a shortlist of our favorites, and wanted to share with you 10 vintage fashion photographers. These photographers have created some of the most magical and iconic fashion images of the last century.

Nina Leen

John Rawlings

Richard Avedon

Louise Dahl Wolfe

Lillian Bassman

Mark Shaw

Erwin Blumenfeld

Karen Radkai

Horst P Horst

Cecil Beaton

Irving Penn

Who is your favorite? Let us know!

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Modern Mod Style Inspiration

At first glance, you could be forgiven for thinking that Carlotta Cardanas portraits of mod couples are straight out of 1960′s England. In fact, these photographs were only taken in the last three years! This blurring of time is part of why we adore this project. Cardana has taken so much care to place these couples in surroundings that mirror their mod style, and evoke the time and place that mod originated. The surroundings become a part of their style as much as their clothes are. Cardanas photography style – the square format of the photos, the colour palette used, the lighting, all capture a retro vibe perfectly.

Speaking of retro vibes, who can ignore the amazing vintage style inspiration that these couples are? Their dedication to mod style, and also each other, is admirable. It’s so sweet how the couples complement and reinforce each others style. Do you think you could dress like this with your partner? Could you be as committed to a style and subculture as much as these couples are?

We picked out some of our favorites photographs below, but head over to Carlottas website (here) to see the rest of the project and more of her incredible work.

To get your own vintage inspired style, head to our website m2.ilovecarousel.com now.